September 20-21, 2024
Santa Rosa, CA
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Get ready for a revolutionary experience, as we gather together California’s best Cannabis products, brands, retailers and people.
For the first time ever, we’re opening our doors on Day 2 to the public for a festival atmosphere featuring authentic culture, live entertainment, incredible food, our Iconoclasts speaker series, and direct-to-consumer sales.
Be part of history as we achieve a world record for the most Cannabis sales ever in one place.
To do it, we're bringing in thousands of passionate cannabis consumers who all want to meet you and experience your products firsthand.
What makes this event so special?
Hall of Flowers has always been at the intersection of the culture and the industry, and now we’re making it official. We’re all business in the front on Day 1, and then it’s a party in the back on Day 2 when we open ticket sales to consumers.
On Day 1 you make deals and connections as you always have at Hall of Flowers, and on Day 2 you recoup your investment with direct to consumer sales right from your booth, using our new seamless app-driven shopping experience.
Brands that exhibit at the show will also get an allotment of tickets to give away to their biggest fans and most dedicated followers. Together, we’ll bridge the worlds between consumers, manufacturers and retailers!
At Hall of Flowers Santa Rosa, you can meet your customers in person and see the excitement on their faces as they sample your products.
This is how you learn who your consumers really are!
Hall of Flowers returns to the Sonoma County Fairgrounds September 20-21, and for the first time ever, the event will be held on a Friday/Saturday with Day 2 tickets available to the general public.
Rest assured that Industry Day (Day 1) will remain open only to exhibiting brands, licensed retail buyers, and tightly vetted entrepreneurs, investors and thought-leaders. Allowing you to focus on networking, deal-making, product discovery and doing some serious market research in the consumption areas.
Then on Day 2, we’ll welcome thousands of passionate enthusiasts into California’s ultimate Cannabis marketplace, with over 300 brands operating direct-to-consumer. Plus, live entertainment, immersive experiences, exclusive product drops, speakers, consumption areas, games, rides, culinary experiences, and festival vibes.
Basically, Hall of Flowers ‘Day 1’ remains the same, so you can focus on core business. And then on Day 2, you can meet your most passionate customers in person, while recouping your ROI with direct-to-consumer sales where you set the price right from your booth (or through our on-site dispensary).
Don’t miss your chance to apply to be an exhibitor, or to join the hundreds of registered retail buyers signing up to attend the show for free.